Business Sustainability Research Paper Example | Topics and Well Written Essays - 4000 words

Business Sustainability - Research Paper Example To determine the extent in which the SME owners in Auburn city should support the use of modern digital infrastructure, a research interview was conducted to a total of ten (10) SME business owners in Auburn city. In line with this, the research findings show that the research interviewees are not aware of how the NBN can intervene and help them improve the quality and accessibility of their corporate websites. Despite the limitation in the research interviewees’ knowledge with regards to the use of the fixed wireless network, the next-generation satellite, and the optic fiber network, most of the research interviewees show the positive sign when it comes to supporting the use of modern digital infrastructure.   The Broadband, Communication and Digital Economy (DBCDE) is one of the Federal Government departments in Australia that has been appointed to be responsible throughout the development of its digital economy (CB Online, 2013). To increase the chances wherein the gener al public will continuously have a good experience when using digital technology, DBCDE continuously develop and enhance not only the existing digital infrastructure in Australia but also promote the facilitation of its future innovation and set up necessary regulatory framework particularly with regards to the service and use of information and communication technology (Australian Government - Department of Communications, 2013; CB Online, 2013). On the other hand, the National Broadband Network (NBN) is â€Å"the next-generation broadband network designed for Australia’s future needs† (Australian Government - Department of Broadband, Communications and Digital Economy, 2013). It means that through the business intervention of the NBN, it is possible for Australia to come up with a more reliable and faster broadband access to the local residents and the businesses.As of May 2013, NBN was able to construct an optic fiber network in Armidale, Aspley, Bacchus Marsh, Brun swick, Blacktown, Coffs Harbour, Crace, Deloraine, George Town, Gosford, Hobart, Kiama, Kingston Beach, Launceston, Midway Point, Scottsdale, Smithton, Sorell, South Morang, St Helens, Toowoomba, Townsville, Triabunna, and Willunga whereas the fixed wireless network is made available in Armidale, Ballarat, Darwin, Geraldton, Tamworth, and Toowoomba (Australian Government – Department of Broadband, Communications and Digital Economy, 2013). Unfortunately, these two (2) major digital technology infrastructures are not much readily available in Auburn city.